How To SEO a Blog

(5 customer reviews)


If you’re a writer, then getting more people to see your content is at the core of everything you do online. And if you feel like you’re banging your head on a wall while trying to figure out how to get more traffic on your blog, then you’re not alone! Data shows that the best source for finding new readers is through search engines. There are people out there looking right now for the very thing you’re writing about on your blog! But figuring out how to get your content ranking on search engines so they can find you can feel overwhelming, to say the least.

Long-time blogger, author, and digital marketer, Dan King, demystifies SEO and getting traffic from search engines for you. In this course, we’ll simplify some basic concepts so that you can then build an SEO strategy for your blog that will drive all kinds of new traffic to your blog. The readers are out there. And this plan will help them find you!

How To SEO a Blog will introduce you to and simplify technical concepts so that you can understand how and why the strategies for getting ranked on search engines work. Once you learn the basic concepts, we’ll help you build a strong SEO strategy for your blog by working through the three core elements of great SEO: on-site SEO strategy, content strategy, and off-site (or link-building) SEO strategy. You’ll even learn some advanced techniques that can boost your efforts to an even higher level! The course lessons include:

Course Contents

  1. SEO Fundamentals
    • Why SEO Is Important
    • How Search Engines Work
    • 3 Core Elements of SEO Strategy
  2. Understanding SEO-Related Data
    • Google Analytics
    • Google Search Console
    • Other Valuable Data Sources and Tools
  3. On-Site SEO Strategy
    • Keyword Focus (Part 1)
    • Website Architecture
    • Sitemaps
    • On-Page Optimization
    • Site Technical Audit
  1. SEO Content Strategy
    • Keyword Focus (Part 2)
    • Content Development Strategy
    • Blog Post Layout
    • Post Optimization Techniques
  2. Off-Site SEO Strategy
    • Backlink Basics
    • Guest Posting for Backlinks
    • Social Signals and User-Generated Content Sites
  3. Advanced SEO Strategies
    • Schema Markup
    • Featured Snippets
    • Content Performance Review
Upon completion of this course, you’ll have a full plan and a strategy that will actually help you find new readers for your content. Your writing matters. You just need to figure out how to get it in front of those people… and hopefully without needing to get an Information Technology (IT) degree!

5 reviews for How To SEO a Blog

  1. Carole Duff (verified owner)

    Before I took this course, I knew almost nothing about search engine optimization, let alone how to drive traffic to my blog. I was of the “Field of Dreams” school of thought: if I write good content, readers will come. This course shifted my perspective to how I can help readers find me. Dan King’s short, well-organized lessons walk participants through the fundamentals of SEO (how search engines work), the tools that provide data about how my blog is performing, SEO strategies—on-site, content, and off-site—then pull the whole course together at the end. From now on, SEO strategies and content performance review will be among the essential elements of my blogging.

  2. Suzette K. (verified owner)

    My SEO score was close to zero a few weeks ago. Today it’s up to 87! There’s still work to do, but I’m on my way, thanks to Fistbump Academy’s How To SEO a Blog course. Dan King’s explanations and examples are super helpful.
    I’ve been blogging for years. I’ve revamped my website at least three times, trying to do “all the things” (I thought) to get my message out into the world. Guess what? It didn’t get that far, so I decided to do something different. Instead of writing and keeping my fingers crossed, I took this course and learned how people look for information I might have for them, make that information easier to find, and drive traffic to my website.
    Now I have a strategy and a resource I can go back to anytime. I’m sharing this resource with my friends because I believe in it and see it working.

  3. Jackie Stubblefield (verified owner)

    I am not a techy and I have learned so much since taking this course. I love the directness of both the lessons and assignments. I know what’s being asked and know where to go to complete the lesson. Each unit is built on the previous one so that when the course is finished, it has covered all the basic components of SEO for a blog. I highly recommend this course for anyone starting out with a blog. SEO is a very important step in reaching an audience.

  4. Ginger Harrington (verified owner)

    SEO was a frustrating mystery to me. I’m so glad I took Dan King’s How to SEO a Blog course. I love the way Dan broke lessons down to one concept at a time. The homework was helpful, both getting more SEO accomplished on my website, but also solidifying new concepts learned. I think that is key, otherwise we forget what was learned and don’t continue to apply it. I’ve seen an increase in my SEO score, traffic, and email list sign ups. Dan gives great strategies for optimizing SEO for older posts that was really helpful as well. I highly recommend this course!

  5. Vicki Johnson (verified owner)

    When I began this course I said, “Help me, Obi Wan. You’re my only hope.” Okay, maybe that’s a little dramatic, bit that’s exactly how I felt when I began How To SEO a Blog. Dan King has proved to be the SEO Jedi Master! He has put this course together in manageable portions that go step by step through the maze know as SEO. I’m still a work in progress but I know I’ll successfully finish this mission because of Dan’s clearly laid out lessons and goals to accomplish. The blogosphere isn’t nearly as scary as it used to be!

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